A seasoned product management and marketing manager within the mobile services and solutions space with a solid technical background. 16 years of domestic and international experience in the mobile & telecommunications market with a proven and extensive track record of successful delivery in: product management, research & development, operational support, pre-sales, technical account management, marketing, business and corporate development. 

Experience and significant roles in both the operator and service supplier domains with a successful and proven track record in delivering network launches & major global projects. Extensive product management and product development experience for both the business and the mass-market consumer sectors. He has a detailed technical knowledge of GSM and 3G networks as well as mobile products and services such as mobile content, location based services and messaging solutions. Since 2004, Peter has played an increasing role in corporate and strategic development and has direct departmental and line management experience. 

Key Attributes 

Solid Technical and In Depth Understanding of 2, 2.5 and 3G mobile networks, complimentary wireless IP technologies and services, brought about by extensive experience and origins in mobile network engineering. 

Drives Business, knowing and having what it takes to turn concepts or visions into solid business objectives and meaningful products or services. A proven track record in product management covering both enterprise and consumer propositions in the mobile space. 

Creative Thinker with an Entrepreneurial Spirit, continuously looking at how to best exploit both current business assets and emergent trends into a net company gain. A passion for technology and effective services. The ability to thrive within organisations both large and small. 

Commercially Astute, extensive experience in business case development, partner selection, contract negotiation, product and solution ownership with experience of tier 1 carriers and organisations. 

A Powerful Communicator, translating industry jargon into evocative messages for a broad audience and in various forms: from internal evangelist, through customer and partner presentations, to conference speaker and panellist, to media liaison and press releases, to white papers and workshop facilitation. 

Extensive Domestic and International Experience, having been responsible for aspects of 5 Vodafone network launches and mobile services which run across networks in Europe, The Middle East and the US.


Currently I am the Product Director for Developer Platforms at the Wholesale Applications Community (WAC). Responsible for the team at WAC who design, specify and product manage all outward facing platforms and interfaces to support the WAC product portfolio. Currently this includes Network APIs for In-application payments and the WAC 2.0 runtime ecosystem. 
Ultimately responsible for the design and delivery of the functionality, features and look-and-feel of the various services and platform components. This has included the design and usability of end user payment flow, the customer care portals, the developer tools and systems to enable the creation and management of in app payment items and events. 
Working in a small and effective start up environment funded by the world’s largest mobile operators and infrastructure suppliers I have 3 direct reports in my team.

In June 2009 I launched my consultancy business hyperTOUCH Limited with our key customer being Vodafone Global based in the UK. At Vodafone I was responsible for delivering the market and functional requirements for the next releases of the Vodafone 360 Superstore Proposition. Vodafone 360 launched in November 2009 and is now live in 8 markets with additional markets being added in Q1 2009. Direct responsibilities, accountability & achievements included the roadmap, MRS and functional requirements for the next release of the Vodafone 360 Superstore. I was the architect and requirements owner for the Vodafone Premium Partnership Program. Overall technical expert within the product management team, ensuring that new requirements and product modifications are truly understood, can be built and are clearly described. Responsible for On-net search capabilities.

In 2008 I joined LiveWire Mobile, a subsidiary of NMS Communications, is redefining mobile personalization—with a comprehensive suite of services is designed to empower mobile subscribers and fuel the success of the operators mobile music business. At Livewire I am responsible for all aspects of marketing the portfolio of products and managed services which include full track download, ring tones, videos, and ringbacks. My teams activities include product roadmap, market messaging, strategic partnerships, product propositions, market analysis, bid & proposal production, financial modelling, pricing and world wide sales support.

In June 2005 I joined NEC Europe where I was responsible for the team dedicated to promoting NECs Value Added Services (VAS) product portfolio towards the European operator and ISP market. This portfolio currently included Mobile Advertising, i-mode and associated services, DRM, streaming, A-GPS, IP messaging and transcoding. Day to day activities and responsibilities included: new product development process and concept development, customer trials, roadmap management, market intelligence, European marketing and sales support, demand requirements and management, strategic partnerships and business development, RFI/RFP/RFQ preparation.

In June 2004 I moved to Global Content Services based in London where I was responsible for the entire Ring Back Tones (RBT) commercial and marketing proposition. I managed the commercial team that is made up from the product managers of 12 Operations Companies (OpCos). I was responsible for the product roadmap, the commercial and brand proposition, the global project budget and the supplier relationships. I also managed the interfaces to other Vodafone departments and external organisations such as User Experience, Supply Chain and our content partners. 

In August 2001 I joined Vodafone Global based in Germany a member of the Global IT and Technology Management Group. Responsible for the Global core network evolution of the Vodafone 3G roll out program. Other key projects included IP and content optimisation for Vodafone Live! and Vodafone Office, Global IP network (GIN), corporate push e-mail services and most recently Ring Back Tones. 

In November 2000 I was assigned to Vodafone - Malta to act as the Core Network Switching Manager responsible for the IN platform team, Switching team and BSS team. Duties include architecture and topology design, MSC/BSC configuration management, IN platform and IN services. In addition to this I am responsible for the MSC/BSC software upgrade specification, the evaluation of new features and the testing, verification and integration of new network elements. I also oversee the capacity planning and forecasting, numbering plan and BSC/MSC dimensioning. I am currently the line manager for 8 staff and my responsibilities include performance appraisal, training and coaching, as well ass additional recruitment.

In August 2000, for a period of one month, I joined the Vodafone operation in Nairobi - Kenya to assist with the with the re-launch and expansion of the Vodafone owned network - Safaricom in Kenya. Once again offering my knowledge of numbering, interconnect, accounting and international roaming to provide Safaricom with the competitive edge over the competition.

In 1999 I applied, and was excepted for the international secondment to build the new Vodafone network in Hungary. Responsible for all interconnect design, dimensioning and testing as well as the switch type approval and certification.  I was responsible for the design of the Vodafone numbering plan as well as the interconnect accounting  principles and associated MML. More recently I have been heavily involved with aspects of the national roaming that Vodafone currently has with the other Hungarian operators: Pannon and Westel.

In 1998 I was seconded for one year by Vodafone to Egypt to assist with the establishment of their new network - Click GSM. Here I was responsible for all the technical aspects of the interconnect with the OLOs as well as the complete development of the roaming procedure and technical solution. I was also involved with the acceptance and commissioning of additional MSCs and service nodes as the overall subscriber base grew.

In 1996 I was was invited to assist with the establishment of International Roaming by Libertel in the Netherlands. Using the knowledge of GSM signalling and my understanding of testing methodologies I assisted from initial contact, to the final End-to-End testing of all telephony based features to allow international roaming. 

After my graduation I applied to and was selected by Vodafone Ltd. based in Newbury. I was initially hired and trained as a systems test Engineer working on the development of test scripts, specifications and  software for the validation of the Vodafone switching, service and IN nodes. Here I gained my understanding of of GSM principles and signalling protocols as well as a good general knowledge of the "system development lifecycle".

I graduated from the University of Manchester Institute of Science and Technology (UMIST) in 1995 with a degree in Electronic Engineering. During that time not only studied the theoretical aspects of electronics and communications but I also had the opportunity to put some of knowledge into practice by working for one year as a design engineer for Hitachi and then the following year Fujitsu in Tokyo - Japan.